For Purpose-Driven Creators
This fun project was for Cecilia Quinteros, founder of Terra Dental Hygiene, a mobile Dental Hygienic Service located in Toronto, Ontario. We created the overall brand identity and art direction for this brand, and went full out with the design process. We researched into existing brands that are in the market today, decided upon the overall colour scheme to make this brand stand apart from them, and created the entire art direction to kick off the brand’s identity.
Meet Cecilia Quinteros! Her passion to create an Eco-Friendly Dental Hygienic brand was in our hands. When we first met Cecilia, we loved and completely supported her endeavours in providing a sustainability option in the dental industry. We explored 3 design directions to help tell her story and vision in making her brand stand apart. We decided to go for a more minimal aesthetic that followed her brand’s keywords: Accessible Care, Passionate Education and Sustainable Practices.
From there, we constructed her wordmark / logo type, and helped stylize the photography direction of the brand. We created business cards for her, and helped with her website.
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